In Part 1 of our “Unmasking Customer Relationships” webinar series, our virtual roundtable discussion focused on the challenges your customers were facing and what they needed most from your customer-facing teams.

But what if you could ask your customers any question about how the COVID-19 crisis has affected their business and changed their needs — and about what sales approaches are most likely to get their attention during these unprecedented times?

Now you can! Join us for a continuation of our popular virtual roundtable discussion from earlier this year, when the COVID-19 crisis was just beginning to affect your customer relationships.

Hear what a physician and physician executive have to say about what you can do to help them through this crisis and provide the kind of support that distinguishes you from the competition.

Customer Relationships Unmasked Webinar
Part 2: Ask Me Anything

October 15, 2020
12:30-1:30 PM EST

Learning Objectives

  • Understand how COVID-19 has affected decision-making in physician practices and health systems.
  • Identify approaches that can help overcome customers’ reluctance to meet and keep their attention during a virtual or in-person presentation.
  • Describe strategies for selling in-person and virtually that can help you deliver value and build better relationships with physicians and physician executives.

Meet The Panelists

Facilitator: Laura Hegwer

Laura Hegwer is a healthcare writer and content strategist with more than 25 years of experience covering the industry. Her work has appeared in Healthcare Executive, Medical Economics, and other national publications. She is also the former editor of LTEN’s FOCUS magazine.

Anthony D. Slonim, MD, DrPH, FACHE

Dr. Anthony (Tony) Slonim is the president and CEO of Renown Health, one of the nation’s most innovative and progressive health systems based in Reno, Nevada. Tony leads Renown’s charitable mission of “making a genuine difference in the community’s health and well-being,” based on the principles of caring, integrity, collaboration, and excellence.

Kashyap Patel, MD, Vice President at Community Oncology Alliance

Kashyap Patel, is the CEO of Carolina Blood and Cancer Care Associates. Dr. Patel is a full time practicing medical oncologist, board-certified in Hematology, Oncology, and Internal Medicine. He is also serving as a President-elect for the Community Oncology Alliance (COA). He is a chair-elect for the clinical affairs and trustee for the Association of Community Cancer Centers (ACCC). He is Medical Director for the International Oncology Network. He is also a member of the CPC committee for the ASCO and NCQA. He is also co-chair of the biosimilars committee and the payment reform committee for the community oncology alliance. Dr. Patel is also the author of the newly released book Between Life and Death.

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