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February 22, 2016 | Blog

VIDEO: How do you identify the key healthcare decision makers and their top goals?

To maximize your team’s market access strategies in today’s marketplace, they need to:

  • Understand how integrated care organizations are shaping today’s sales and access strategies.
  • Recognize the complex needs of C-Suite leaders—including new positions created in response to reform and economic realities.
  • Initiate targeted, value-based discussions with IDN and ACO customers—based on detailed research.
  • Apply a step-by-step process for effectively reaching and selling to the hard-to-reach C-Suite executives.

This is why CMR Institute provides an interactive eLearning program to help your team understand the new decision makers in the C-Suite.

To learn more, click HERE to watch a short video.

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