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Effective value-based selling emphasizes value over volume, requiring a new sales approach – our training enables sales teams to position their products and services to meet diverse stakeholder needs and meet needed patient outcomes.


Industry Strategies to Meet the Customers' Needs

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Patient-Centered Care

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The Dynamics of the Specialty Supply Chain

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Understanding Physicians through Relationship Selling

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Effective Evidence-Based Medicine Oriented Sales Calls

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Evidence-Based Medicine as a Sales Framework

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Opportunities Behind the Clinician's Evidence-Based Medicine Challenge

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Market Access Strategies for Biosimilars

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Engaging in a Productive Dialogue about Drug Prices

Learner Aid

Impact of Value-Based Healthcare on the Sales Environment

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Selling in a Value-Conscious Environment

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Selling in the Formulary Environment

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Measuring the Patient Experience: The Connection to Quality (Medical Device and Diagnostics)

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Value-Based Care and the Changing Healthcare Delivery Model (Medical Device and Diagnostics)

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Measuring the Patient Experience: The Connection to Quality

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Value-Based Care and the Changing Healthcare Delivery Model

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Population Health Management: A Strategy for Higher Quality and Lower Costs

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Pharmaceutical Prices - Balancing Innovation and Affordability

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Elevate Your Conversation (Pharma)

Learner Aid

Elevate Your Conversation (MDD)

Learner Aid

Alternative Payment Models eBrief

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Value-Based Care eBrief

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Triple/Quadruple Aim eBrief

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Selling with Empathy eBrief

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Customer Engagement Strategies - Finding Success in Today's Market

Application eModule

Communicating with Empathy

eBrief

Using Storytelling in Sales eBrief

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Promoting Health Equity and Addressing Social Determinants of Health

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Telehealth Trends and Opportunities

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Engaging Your Physician Practice Customers

Application eModule

The Lasting Impact of COVID-19 on Your Oncology Customers

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Talking with Finance Leaders About “As-a-Service” Models vs. Capital Purchases and Leases

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We're here to help.

We understand that a real-world education looks different for all learners. That's why we partner with real-world training experts to develop customizable learning pathways that meet your unique needs.

(800) 328-2615
solutions@cmrinstitute.org