How does an off-the-shelf content provider meet the personalization needs of clients and learners? How do we provide content that has value to the learner, regardless of their role, experience, interests, and goals?
You must understand your customers’ environment, their patients’ environment, and your company’s resources and tools that may be able to support your customers’ initiatives.
CMR Institute’s Board of Directors recently held their annual meeting and selected new leadership, along with voting in a new board member, Andrew Krumerman, MD.
CMR Institute’s Board of Directors recently held their annual meeting and selected new leadership, electing Dr. Jeffrey Farber as Chairman of the Board and Dr. Mark Sorrentino as the Vice-Chair.
CMR is excited to announce that we have been selected as a finalist for the 2022 LTEN Excellence awards in the Provider Innovation category.
With a well-designed, up-to-date training curriculum, you can give your teams the business acumen, confidence and competitive edge they need to overcome access barriers and create valuable partnerships with physicians, hospital executives and other customers.
Whether your teams are responsible for calling on medical groups, hospitals, ACOs, IDNs or payer groups, there’s no denying that much has changed since the beginning of the pandemic in 2020. Such trends have been the driving force behind CMR’s recent update of our entire Market Access – Organized Providers suite of content.
Uncover how learning pathways can engage learners and enhance outcomes, as well as share valuable tips for building powerful pathways.
Since the COVID-19 pandemic began, life sciences trainers have met the challenge of delivering timely, accurate learning resources reflecting emerging trends in our industry.
As a result of the pandemic, our clients had to pivot their in-person sales models to virtual selling and needed the training to do so quickly and effectively.
CMR Institute was highlighted as an Innovation (Practitioner) Nominee for our work with AstraZeneca on Oncology Business Acumen.
CMR is excited to announce that we were chosen as the winner of the 2021 LTEN Excellence Awards for the category of Learning Content.
CMR worked with BMS to transform our partnership to an enterprise-wide approach to create unique learning pathways.
CMR Institute remains vigilant to the changes in this complex marketplace and is quick to make the appropriate updates to our content.
Learn 5 strategies to help your sales team flex their selling skills and prepare for a successful re-entry in a post-pandemic world.
CMR is excited to announce that we have been selected as a finalist for the 2021 LTEN Excellence awards for the categories in Industry Partner and Learning Content.
Download the HR eBook for a summary of lessons learned that ensure learning effectiveness and efficient use of budget.
Implicit bias, also known as unconscious bias, can influence how you view others and negatively affect your relationships with colleagues and customers.
CMR Institute is saddened by the loss of Jeff Mackie, PhD, Director Emeritus of CMR Institute who passed away on March 19, 2021.
Download this free resource to help begin the necessary steps toward building a learning plan for your sales team.
Building a relevant and comprehensive learning strategy for customer-facing teams has become even more complex during the COVID-19 crisis.
Download this free resource to help begin the necessary steps toward building a learning plan for your sales team.
Watch the latest webinar recording to learn how to build the dynamic sales team of the future.
Implicit bias training can help pharma and device sales reps improve behaviors that could harm their relationships.
For pharmaceutical training and sales leaders keeping abreast of the news in a timely fashion is a daunting task.
Sales training on group purchasing organizations can help sales reps build better relationships with hospitals and GPOs.
Register today for the 30-minute partnership preview to learn more about our capabilities and comprehensive, unbiased, content library.
Understanding what drives revenue for payers helps your sales team align with your customers’ financial objectives.
Partnering with physicians can help pharma sales reps improve their relationships and sales performance.
Take a look at the 10 market trends in 2021 to see why each is important and how training will help your teams respond.
Training on drug price benchmarks can help your sales reps understand how prices are set in the market.
Understanding the specialty drug channel and how to follow the specialty dollar helps pharmaceutical sales reps protect access and improve performance.
Training can help pharmaceutical sales representatives better serve their call points in a typical physician practice and help them improve their sales.
The impact of the COVID-19 pandemic on oncologists and hospitals has been significant. Do your oncology sales reps understand the implications?
In a year filled with disruptions to our normal routines, here are two exercises to help us see through the lens of thankfulness.
Register now and join us for our latest webinar, to learn how to utilize flexible training techniques.
Why bringing on an off-the-shelf content provider should never be a scary process. Plus some top trending topics.
Collecting candy on Halloween isn’t unlike the content curation process – see how.
As the healthcare industry continues to change rapidly, it’s important to have a learning strategy that can match the pace of change.
You may be wondering why empathy is so important and if it is worth the effort? Short answer – it’s worth it.
This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your leadership training programs.
Make sure to register for our (PART 2) October 15 webinar – Unmasking Customer Relationships: Ask Me Anything
A federal appeals court recently ruled that 340B hospitals will now be subject to Medicare cuts in outpatient drug payments.
A virtual selling workbook designed to help prepare your teams for success in the virtual pharmaceutical selling world.
How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.
How the market sets drug prices is a complex process that involves several key pricing benchmarks.
Understanding how commercial health plans and PBMs maintain a robust bottom line is essential for serving these important customers.
Along with the in-depth product knowledge that sales reps need to effectively sell specialty drugs, they also need to understand the complexities of how these products are purchased and administered to patients.
When calling on physician practices, sales representatives need to understand the key people they may encounter during a total office call.
Health disparities and health inequities resulting from racial and socioeconomic factors are persistent across the United States. Both providers and payers are working to achieve health equity by targeting these social determinants of health.
Manufacturers often provide discount cards and coupons to reduce patients’ out-of-pocket drug expenses. Recently, health plans and pharmacy benefit managers (PBMs) have implemented copay accumulator and copay maximizer programs that affect these market access strategies.
Telehealth gives patients new ways to access the care they need, and recent events are speeding adoption of telehealth across the country.
Understanding how nutrition affects the overall picture of wellness and disease is critical to healthcare-related companies.
Reps calling on ACOs should understand how CMS has changed some of its rules in response to the COVID-19 pandemic.
Understanding pharmacology can help prepare your sales reps to have more knowledgeable and in-depth conversations with your customers.
Have you ever purchased something and wished it came with better instructions? Here are some challenges you may face when choosing a training partner.
When you don’t have unlimited resources or not enough people to do the work, an off-the-shelf solution may be a good fit for you.
Whether you need to make effective presentations, conduct productive meetings, or connect with others – these are all skills that can be enhanced with a little knowledge and effort.
Selling with empathy is a skill that pharmaceutical and medical device sales reps should master if they want to succeed in value-based selling.
Off-the-shelf training can help your pharma or medical device sales reps enhance their customer engagement and market access strategies.
CMR Institute recently won the 2020 LTEN Innovation Award for our partnership with Bausch Health. Read the full case study.
We partnered with your clients (physicians, healthcare executives, pharmacists) to create cutting-edge resources to equip your teams.
Train your sales reps to use a technique that will help engage your customers and support your value-based selling strategies: storytelling.
Here are some tips on how your sales team can help your customers get the support they need to be successful as they respond to a new healthcare environment.
Specialty marketing training can help sales forces foster relationships with specialists even when the business environment is challenging.
Like a coffee order, everyone’s learning requests are slightly different. Different tastes. Different needs. Different outcomes.
In this learning lab we’ll take a look at how microlearning has been all the rage, yet, unlike many buzz words, it has persisted.
Having a solid understanding of how marketing departments work and the regulations that govern life science marketing, can help your sales reps increase their effectiveness in the field.
We are committed to helping shape a more just society. Change is needed and it must begin now.
Managed care training courses are essential for your sales team’s success, whether your representatives are selling virtually or in-person with customers.
Value-based selling courses help sales forces build better relationships with physicians and improve access.
How to understand the challenges and build value with physicians and hospital executives coping with COVID-19.
A pharmaceutical client of over 6 years, needed to update the structure, content, measurement and support tools of their career development program.
Our client wanted to keep its top sales professionals engaged and help them meet the challenges of an increasingly complex healthcare marketplace.
Our pharmaceutical client needed content to support their oncology business acumen curriculum to educate their field teams.
Some ideas you may be able to put into practice when you and your customers are ready to re-engage.
Our small medical device client wanted to provide their new hire reps with a comprehensive program covering the cardiovascular system.
Read our latest case study on how we helped a pharmaceutical client launch a New Hire Training Program.
CMR Institute is a finalist for the LTEN 2020 Excellence Award for innovation.
Together with industry experts, we have revised our suite of Oncology eLearning courses to reflect current research, data, and guidelines.
Our client wanted to develop a substantive eLearning module on hospital selling for new hires and other commercial sales roles.
Together with experts from the industry, CMR has updated our entire suite of Nervous System eLearning courses.
Join our virtual roundtable webinar to hear from your customers and learn about the challenges they’re facing.
From respecting the time to making sure you wear pants, here are 10 lessons learned from elementary zoom meetings.
Learn about virtual selling strategies and key elements of virtual promotions.
Using Remote Time To Upskill COVID-19 (coronavirus) is undoubtedly impacting lives around the world.
Looking ahead to 2020, it’s clear that healthcare will continue to be disrupted by changes in the market.
Download our resource guide to get a more in-depth look at these trends and to learn how they impact your business.
Take a closer look at what’s trending in healthcare during this 30 minute webinar.
Together with industry experts, we have revised our suite of Oncology eLearning courses to reflect current research, data, and guidelines.
Listen to episode 2 of our podcast series. Learn how sales can interact in this type of system, including the relationships that should be built and how.
Do you wish that there was a proven formula for getting your products on a formulary?
Listen to episode 1 of our podcast series. Learn how best to collaborate with them to provide the information they need before they can consider the products you bring to them.
Do you wish that there was a proven formula for getting your products on a formulary?
Watch our 30-minute webinar, where we discuss microlearning insights and outcomes.
Watch our 30-minute webinar to learn how to build a microlearning strategy.
Listen to episode 3 of our podcast series. Lost the contract? Learn ways to still retain business at the field level.
Here are 10 ways that your sales team can demonstrate credibility PLUS 6 key questions to prepare for value-based selling.
So how do you prioritize solutions when everything seems important? Training is so key to an organization’s success in terms of creating an efficient and effective workforce.
Learn more about the time/budget/people resource triangle, what that means for your overall production strategy, and how to get more done with less.
Learn effective ways to add application and reinforcement into your overall learning strategy with proven real-world techniques from your industry peers.
Learn how a well-trained specialty sales force can help companies build more meaningful relationships with hard-to-reach specialists.
Learn how to prepare your sales teams to better meet the needs of clinicians, hospitals and health systems.
Discover how these specialty drug training courses can help your new and experienced specialty sales professionals better understand the business of specialty drugs.
Here are five suggestions to help your sales team earn the trust of skeptical IDN customers, from the supply chain to the C-suite.
Overall, the beauty of an off the shelf provider is that they can take some of the burdens off your shoulders and serve as an extension of your team.
We were thrilled to partner with Kowa Pharmaceuticals to help them develop a successful program focused on sales performance and retention.
Here are some key takeaways from our recent webinar with LTEN on “Navigating Value-Based Selling to Improve Market Share.”
Each lesson is short but the content is still curated together in a meaningful way so it makes sense and is easily accessible for the learner.
Getting a leadership development program off the ground can be challenging but well worth the effort.
Smaller lessons are more manageable and appetizing to today’s learners who are often overwhelmed, impatient, easily distracted and have short attention spans.
How does an off-the-shelf content provider meet the personalization needs of clients and learners? How do we provide content that has value to the learner, regardless of their role, experience, interests, and goals?
As a result of the pandemic, our clients had to pivot their in-person sales models to virtual selling and needed the training to do so quickly and effectively.
CMR Institute was highlighted as an Innovation (Practitioner) Nominee for our work with AstraZeneca on Oncology Business Acumen.
CMR worked with BMS to transform our partnership to an enterprise-wide approach to create unique learning pathways.
CMR Institute recently won the 2020 LTEN Innovation Award for our partnership with Bausch Health. Read the full case study.
A pharmaceutical client of over 6 years, needed to update the structure, content, measurement and support tools of their career development program.
Our client wanted to keep its top sales professionals engaged and help them meet the challenges of an increasingly complex healthcare marketplace.
Our pharmaceutical client needed content to support their oncology business acumen curriculum to educate their field teams.
Our small medical device client wanted to provide their new hire reps with a comprehensive program covering the cardiovascular system.
Read our latest case study on how we helped a pharmaceutical client launch a New Hire Training Program.
Our client wanted to develop a substantive eLearning module on hospital selling for new hires and other commercial sales roles.
We were thrilled to partner with Kowa Pharmaceuticals to help them develop a successful program focused on sales performance and retention.
Whether your teams are responsible for calling on medical groups, hospitals, ACOs, IDNs or payer groups, there’s no denying that much has changed since the beginning of the pandemic in 2020. Such trends have been the driving force behind CMR’s recent update of our entire Market Access – Organized Providers suite of content.
As a result of the pandemic, our clients had to pivot their in-person sales models to virtual selling and needed the training to do so quickly and effectively.
CMR Institute was highlighted as an Innovation (Practitioner) Nominee for our work with AstraZeneca on Oncology Business Acumen.
Implicit bias, also known as unconscious bias, can influence how you view others and negatively affect your relationships with colleagues and customers.
Implicit bias training can help pharma and device sales reps improve behaviors that could harm their relationships.
Sales training on group purchasing organizations can help sales reps build better relationships with hospitals and GPOs.
Understanding the specialty drug channel and how to follow the specialty dollar helps pharmaceutical sales reps protect access and improve performance.
Training can help pharmaceutical sales representatives better serve their call points in a typical physician practice and help them improve their sales.
The impact of the COVID-19 pandemic on oncologists and hospitals has been significant. Do your oncology sales reps understand the implications?
How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.
How the market sets drug prices is a complex process that involves several key pricing benchmarks.
Understanding how commercial health plans and PBMs maintain a robust bottom line is essential for serving these important customers.
Along with the in-depth product knowledge that sales reps need to effectively sell specialty drugs, they also need to understand the complexities of how these products are purchased and administered to patients.
When calling on physician practices, sales representatives need to understand the key people they may encounter during a total office call.
Health disparities and health inequities resulting from racial and socioeconomic factors are persistent across the United States. Both providers and payers are working to achieve health equity by targeting these social determinants of health.
Manufacturers often provide discount cards and coupons to reduce patients’ out-of-pocket drug expenses. Recently, health plans and pharmacy benefit managers (PBMs) have implemented copay accumulator and copay maximizer programs that affect these market access strategies.
Telehealth gives patients new ways to access the care they need, and recent events are speeding adoption of telehealth across the country.
Selling with empathy is a skill that pharmaceutical and medical device sales reps should master if they want to succeed in value-based selling.
Off-the-shelf training can help your pharma or medical device sales reps enhance their customer engagement and market access strategies.
We partnered with your clients (physicians, healthcare executives, pharmacists) to create cutting-edge resources to equip your teams.
Train your sales reps to use a technique that will help engage your customers and support your value-based selling strategies: storytelling.
Learn about virtual selling strategies and key elements of virtual promotions.
CMR Institute’s Board of Directors recently held their annual meeting and selected new leadership, along with voting in a new board member, Andrew Krumerman, MD.
CMR Institute’s Board of Directors recently held their annual meeting and selected new leadership, electing Dr. Jeffrey Farber as Chairman of the Board and Dr. Mark Sorrentino as the Vice-Chair.
CMR is excited to announce that we have been selected as a finalist for the 2022 LTEN Excellence awards in the Provider Innovation category.
CMR is excited to announce that we were chosen as the winner of the 2021 LTEN Excellence Awards for the category of Learning Content.
CMR is excited to announce that we have been selected as a finalist for the 2021 LTEN Excellence awards for the categories in Industry Partner and Learning Content.
CMR Institute is a finalist for the LTEN 2020 Excellence Award for innovation.
Using Remote Time To Upskill COVID-19 (coronavirus) is undoubtedly impacting lives around the world.
Supporting the professional development of laboratory professionals.
CMR Institute Wins 2018 LTEN Excellence Award in the Industry Partnership Category
Offering courses to satisfy CE requirements mandated by the Chicago Ordinance requiring licensing for pharmaceutical sales personnel
Offering courses approved by the DC Board of Pharmacy to satisfy the CE requirements mandated by SafeRx Act
Educational alliance to provide relevant, unbranded, and unbiased content
Just-in-time podcasts to keep our customers market ready
Honored to be acknowledged for our work in leadership training
With a well-designed, up-to-date training curriculum, you can give your teams the business acumen, confidence and competitive edge they need to overcome access barriers and create valuable partnerships with physicians, hospital executives and other customers.
Uncover how learning pathways can engage learners and enhance outcomes, as well as share valuable tips for building powerful pathways.
Learn 5 strategies to help your sales team flex their selling skills and prepare for a successful re-entry in a post-pandemic world.
Watch the latest webinar recording to learn how to build the dynamic sales team of the future.
Register today for the 30-minute partnership preview to learn more about our capabilities and comprehensive, unbiased, content library.
Register now and join us for our latest webinar, to learn how to utilize flexible training techniques.
Make sure to register for our (PART 2) October 15 webinar – Unmasking Customer Relationships: Ask Me Anything
In this learning lab we’ll take a look at how microlearning has been all the rage, yet, unlike many buzz words, it has persisted.
How to understand the challenges and build value with physicians and hospital executives coping with COVID-19.
Join our virtual roundtable webinar to hear from your customers and learn about the challenges they’re facing.
Looking ahead to 2020, it’s clear that healthcare will continue to be disrupted by changes in the market.
Take a closer look at what’s trending in healthcare during this 30 minute webinar.
Listen to episode 2 of our podcast series. Learn how sales can interact in this type of system, including the relationships that should be built and how.
Listen to episode 1 of our podcast series. Learn how best to collaborate with them to provide the information they need before they can consider the products you bring to them.
Do you wish that there was a proven formula for getting your products on a formulary?
Watch our 30-minute webinar, where we discuss microlearning insights and outcomes.
Watch our 30-minute webinar to learn how to build a microlearning strategy.
Listen to episode 3 of our podcast series. Lost the contract? Learn ways to still retain business at the field level.
Learn more about the time/budget/people resource triangle, what that means for your overall production strategy, and how to get more done with less.
Learn effective ways to add application and reinforcement into your overall learning strategy with proven real-world techniques from your industry peers.
Here are some key takeaways from our recent webinar with LTEN on “Navigating Value-Based Selling to Improve Market Share.”
Whether your teams are responsible for calling on medical groups, hospitals, ACOs, IDNs or payer groups, there’s no denying that much has changed since the beginning of the pandemic in 2020. Such trends have been the driving force behind CMR’s recent update of our entire Market Access – Organized Providers suite of content.
CMR Institute remains vigilant to the changes in this complex marketplace and is quick to make the appropriate updates to our content.
A federal appeals court recently ruled that 340B hospitals will now be subject to Medicare cuts in outpatient drug payments.
How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.
Reps calling on ACOs should understand how CMS has changed some of its rules in response to the COVID-19 pandemic.
Download the HR eBook for a summary of lessons learned that ensure learning effectiveness and efficient use of budget.
Download this free resource to help begin the necessary steps toward building a learning plan for your sales team.
Download this free resource to help begin the necessary steps toward building a learning plan for your sales team.
Take a look at the 10 market trends in 2021 to see why each is important and how training will help your teams respond.
This worksheet is designed to provide you with ideas for creating your market access training program.
As the healthcare industry continues to change rapidly, it’s important to have a learning strategy that can match the pace of change.
This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your new hire onboarding plan.
Take a look at this new hire roadmap that CMR created for one of our clients, using a phased approach for their home study and onboarding plan.
This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your leadership training programs.
This sample market access pathway is designed to provide you with dynamic training courses, to help your teams build the skills and knowledge for the changing marketplace.
The pharmaceutical account management training worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your account management training program.
A virtual selling workbook designed to help prepare your teams for success in the virtual pharmaceutical selling world.
We understand that a real-world education looks different for all learners. That's why we partner with real-world training experts to develop customizable learning pathways that meet your unique needs.
(800) 328-2615