Managed care training courses are essential for your sales team’s success, whether your representatives are selling virtually or in-person with customers. But when was the last time you refreshed this foundational portion of your training curriculum?
In our experience, managed care and managed markets training can quickly become stale because of the rapidly changing nature of healthcare today. That’s why we are constantly updating our managed markets training courses.
For more than 50 years, CMR Institute has been helping sales reps improve their performance with all types of customers. We’ve covered managed care since HMOs became widespread in the 1970s and since Medicare adopted an early form of value-based payment, the Prospective Payment System, in the 1980s.
Of course, the managed care landscape has changed considerably in recent years. Alternative payment models, new cost-containment strategies, and innovative payer-provider partnerships have made it harder for your sales team to stay informed.
To help your sales team confidently return to the field, you can use your team’s current downtime to give them a deeper knowledge of the key trends shaping the managed care environment.