Copay accumulators and copay maximizers are some of the latest tools that payers are using to manage utilization of products, especially specialty drugs. Sales teams should understand how these tools affect their customers so they can adjust their market access strategies for success.

We developed an eBrief that details what account managers and sales reps need to know, including the different ways that copay accumulators and copay maximizers work and what impact they have on physicians, patients, and other stakeholders. With this knowledge, your sales team will be better prepared to align their sales strategies to their customers’ goals and help ensure that financial barriers don’t limit patients’ access to the treatments they need.

Click here to see a sample of this new eBrief.

Prepare Your Sales Reps to Bring More Value to Your Customers

We recognize that your sales team’s training needs are unique. That’s why our learning strategists work with you to understand your team’s particular objectives and design a training program that works for you.

At CMR, we apply an engaging, user-friendly microlearning design to all our modules – limiting the time it takes to access critical information and increasing the transfer of knowledge to learners. Click here to access a sample of this training and click below to contact us today!

Schedule Virtual Meeting

Schedule Virtual Meeting

Set up a quick 30-minute meeting with one of our experts to learn more about our offerings or to schedule a free content demo.

Browse The Catalog

Browse The Catalog

Take a minute to explore our available training topics. We can combine our 450+ eLearning courses and training tools into a tailored learning solution to meet your specific needs.

More Info On Market Access

More Info On Market Access

Interested in what an effective market access program could look like? Read more about market access and take a look at a sample pathway.

We're here to help.

We understand that a real-world education looks different for all learners. That's why we partner with real-world training experts to develop customizable learning pathways that meet your unique needs.

(800) 328-2615
solutions@cmrinstitute.org