Life sciences sales professionals must thoroughly understand Organized Providers—such as Integrated Delivery Networks (IDNs) and Accountable Care Organizations (ACOs)—as they continue to take on financial risk and gain more influence over healthcare delivery and providers’ product choices.

Our Market Access: Organized Providers course helps pharmaceutical and medical device sales professionals gain an in-depth understanding of IDNs and ACOs, learning about their goals, purchasing decisions, and key decision-makers. With specific modules covering selling strategies to hospitals, retail pharmacies, and federal accounts and planning tools, this course prepares sales professionals to navigate various environments and position their products effectively.

This course is essential for pharmaceutical and medical device sales professionals to optimize market access and adoption for the products they sell, empowering them to make a significant impact on the field.

What’s New?

The Market Access: Organized Providers course is comprised of the following 17 learning resources covering a wide range of topics:

  1. Accountable Care Organizations eBrief
  2. Ambulatory Care eBrief
  3. Ambulatory Surgery Centers eBrief
  4. Business Planning Tool: Developing a Hospital Profile
  5. Hospital Quality Star Ratings eBrief
  6. Inside Integrated Delivery Networks
  7. Integrated Delivery Networks eBrief
  8. Partnering with Organized Providers Application eModule
  9. Payer Finances eBrief
  10. Selling in a Hospital Environment
  11. Selling in a Hospital Environment (MDD)
  12. Selling to a Retail Pharmacy
  13. Selling to Federal Accounts
  14. The Role of Accountable Care Organizations in Healthcare Delivery
  15. Today’s Medical Groups and the Transition to Value-Based Care
  16. Types of Hospitals eBrief
  17. Understanding GPOs eBrief

In recent updates to our Market Access: Organized Providers course, we’ve revised statistics across all learning resources, ensuring you have the most accurate and up-to-date information. Specifically, The Accountable Care Organizations eBrief and The Role of Accountable Care Organizations in Healthcare Delivery eModule were significantly updated with information on Medicare Shared Savings Program benefits and the shift from the Triple/Quadruple Aim to the Quintuple Aim. We also elaborated on the growth in Accountable Care Relationships.

Another significantly refreshed module was Today’s Medical Groups and the Transition to Value-Based Care. It dives into the consolidation of smaller practices, single specialty groups, and payment models. The updates also included adding more information on the ACO REACH model.

Our Market Access: Organized Providers course is essential to enable life sciences sales teams to identify opportunities to offer more value and gain market access to their products. Contact CMR today to save valuable time and resources with customizable and up-to-date eLearning content, ensuring your team is equipped with the latest information to build a strong partnership with their most important customers.

Learn More About Off-The-Shelf Content 

CMR Institute always remains vigilant to the changes in this complex healthcare marketplace. Our commitment to our clients and learners is to quickly make appropriate updates to our content, whether within our rigorous review process or driven by a market shift that needs to be addressed immediately.

Our library is continually updated to reflect the latest developments impacting life sciences professionals, helping to advance knowledge, drive performance, and improve healthcare.

To learn more about these updates or our services, please reach out to us below, to find out how you can use these and many other customizable off-the-shelf training resources to create custom and effective training pathways for your teams. Our innovative and completely customizable learning pathways empower teams to become their very best.

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We understand that a real-world education looks different for all learners. That's why we partner with real-world training experts to develop customizable learning pathways that meet your unique needs.

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