CMR At The LTEN 2019 Annual Conference


May 21, 2019 | Blog

CMR At The LTEN 2019 Annual Conference

Visit CMR At Booth 409

CMR will be joining the community of 1000+ pharma, biotech, and medical device and diagnostic trainers and leaders in Grapevine, Texas June 3-6 for The LTEN Annual Conference.

Need a break to recharge during the conference? Stop by booth 409 to play trivia live – top score wins an Apple Watch.


CMR Institute LTEN Workshop

As relationship selling is becoming less and less effective in the value-based environment, sales teams need to understand their customers’ goals and how to confidently present cost, quality, and other outcomes data. This 60-minute session will outline how you can elevate your training programs to create more engaged and effective sales teams who can position your products and services for optimal advantage.

To help trainers understand the customer perspective, a health system supply chain executive will provide insights on how IDNs’ purchasing strategies are changing and offer real-life strategies for ensuring more meaningful partnerships.

At the end of the session, attendees will receive an assessment tool that they can use to determine if their training content reflects customers’ focus on value.

Learning Objective 1: Define the concepts of value-based selling and customer-focused training.

Learning Objective 2: Understand the implications of value-based selling on your training curricula for each customer-facing role.

Learning Objective 3: Identify how to align your training curricula to each step of the value-based selling process.



CMR Institute LTEN Learning Labs

Get R.E.S.U.L.T.S. – 5 Really Effective Solutions to Upgrading your Learning and Training Strategy

June 5, 2019
8:30 AM – 8:50 AM
Learning lab 1 – Longhorn D

In this Learning Lab, you will learn about 5 tools that you can use to add more application into your learning strategy. These easy to implement ideas will move you from desired pull-through results to actual pull-through results. You will walk away with fresh ideas on how to augment your current strategy to be more learner focused and a cheat sheet of when each tool works best.

Pulsed Learning – Boost Engagement and Give your Learning Strategy a Surge

June 5, 2019
12:30 PM – 12:50 PM
Learning lab 1 – Longhorn D

Are you looking for an easy way to boost learner engagement? Are you intrigued by microlearning but aren’t sure how to start or use it effectively? Are you looking for a different way to reach your learners? Adding pulsed learning to your overall learning strategy can provide learners with quick bites of information at a frequent pace to help change behaviors and foster a learning culture.

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