November 18, 2020

An Exercise In Thankfulness During Disruption

In a year filled with disruptions to our normal routines, here are two exercises to help us see through the lens of thankfulness.

November 6, 2020

Webinar: Achieving Results through Flexible & Agile Learning Programs

Register now and join us for our latest webinar, to learn how to utilize flexible training techniques.

October 30, 2020

Don’t Be Scared Of Off-The-Shelf Content

Why bringing on an off-the-shelf content provider should never be a scary process. Plus some top trending topics.

October 30, 2020

Content Curation vs Aggregation – Which Should You Choose?

Collecting candy on Halloween isn’t unlike the content curation process – see how.

October 27, 2020

Free Download: Pharmaceutical Microlearning Mindset Learning Guide

As the healthcare industry continues to change rapidly, it’s important to have a learning strategy that can match the pace of change.

October 22, 2020

What Is EBM? What Makes It So Valuable Right Now?

Here is why Evidence Based Medicine (EBM) is more valuable than ever for clinicians and sales representatives.

October 13, 2020

The Professional and Personal Gains of Empathy

You may be wondering why empathy is so important and if it is worth the effort? Short answer – it’s worth it.

October 6, 2020

Future-Forward Through Flexible Learning

Flexible learning has become an essential feature of professional development. See how learning designers can leverage this.

October 1, 2020

Free Download: Pharmaceutical Leadership Planning Worksheet

This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your leadership training programs.

September 18, 2020

Webinar: Unmasking Customer Relationships Part 2 Ask Me Anything

Make sure to register for our (PART 2) October 15 webinar – Unmasking Customer Relationships: Ask Me Anything

September 18, 2020

4 Takeaways For Account Directors Calling On Supply Chain Executives

Supply chain executives share stories of how their supplier partners helped them meet critical challenges.

September 11, 2020

Update – 340B Hospitals and Medicare Cuts

A federal appeals court recently ruled that 340B hospitals will now be subject to Medicare cuts in outpatient drug payments.

September 10, 2020

Free Download: The Virtual Selling Scenarios Workbook

A virtual selling workbook designed to help prepare your teams for success in the virtual pharmaceutical selling world.

September 10, 2020

Sales Reps Should Understand the Oncology Care Model and What Comes Next

How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.

September 8, 2020

Insights That Will Shape Your Future Value-Based Selling Strategy

4 key takeaways from supply chain executives on how suppliers can help them now and into the future.

September 2, 2020

Pricing Benchmarks eBrief – Coming Soon

How the market sets drug prices is a complex process that involves several key pricing benchmarks.

September 2, 2020

Payer Finances eBrief – Coming Soon

Understanding how commercial health plans and PBMs maintain a robust bottom line is essential for serving these important customers.

September 2, 2020

Follow the Specialty Drug Dollar – Coming Soon

Along with the in-depth product knowledge that sales reps need to effectively sell specialty drugs, they also need to understand the complexities of how these products are purchased and administered to patients.

September 2, 2020

Uncovering and Addressing Implicit Bias in the Workplace – Coming Soon

Implicit bias, also known as unconscious bias, can influence how you view others and negatively affect your relationships with colleagues and customers.

September 2, 2020

Navigating a Physician Practice – Coming Soon

When calling on physician practices, sales representatives need to understand the key people they may encounter during a total office call.

September 1, 2020

Promoting Health Equity and Addressing Social Determinants of Health – New Content Available

Health disparities and health inequities resulting from racial and socioeconomic factors are persistent across the United States. Both providers and payers are working to achieve health equity by targeting these social determinants of health.

September 1, 2020

Copay Accumulator eBrief – New Content Available

Manufacturers often provide discount cards and coupons to reduce patients’ out-of-pocket drug expenses. Recently, health plans and pharmacy benefit managers (PBMs) have implemented copay accumulator and copay maximizer programs that affect these market access strategies.

September 1, 2020

Telehealth Trends and Opportunities in Virtual Care – New Content Available

Telehealth gives patients new ways to access the care they need, and recent events are speeding adoption of telehealth across the country.

August 25, 2020

Health Economics Training Helps Teams Build Market Access Acumen

Learn more about how health economics can help pharma and medical device sales reps understand the keys to market access.

August 25, 2020

Finding Relevance And Value In Training Subscriptions

How do we bring value to our customers through our subscriptions? Glad you asked. Our subscriptions focus on the following.

August 24, 2020

Medicare Part D Changes For 2021 – Is Your Sales Force Up To Speed?

Understanding the latest changes to Medicare Part D for 2021 to deliver value to health plan customers.

August 22, 2020

Nutrition: Wellness And Disease

Understanding how nutrition affects the overall picture of wellness and disease is critical to healthcare-related companies.

August 21, 2020

COVID-19 Changes The Rules For ACOs – What Pharma And Device Reps Should Know

Reps calling on ACOs should understand how CMS has changed some of its rules in response to the COVID-19 pandemic.

August 19, 2020

Introduction To Pharmacology

Understanding pharmacology can help prepare your sales reps to have more knowledgeable and in-depth conversations with your customers.

August 15, 2020

How To Get The Most From Your Training Partner

Have you ever purchased something and wished it came with better instructions? Here are some challenges you may face when choosing a training partner.

August 6, 2020

To Buy Or To Build – That Is The Question

When you don’t have unlimited resources or not enough people to do the work, an off-the-shelf solution may be a good fit for you.

July 21, 2020

Improving Business Communications With Microlearning

Whether you need to make effective presentations, conduct productive meetings, or connect with others – these are all skills that can be enhanced with a little knowledge and effort.

July 13, 2020

Is Your Sales Team Ready for Empathy-Based Selling?

Selling with empathy is a skill that pharmaceutical and medical device sales reps should master if they want to succeed in value-based selling.

July 9, 2020

Customer Engagement in Virtual and Face-to-Face Selling

Off-the-shelf training can help your pharma or medical device sales reps enhance their customer engagement and market access strategies.

June 30, 2020

We Are Innovative. We Are #yourCMR

CMR Institute recently won the 2020 LTEN Innovation Award for our partnership with Bausch Health. Read the full case study.

June 25, 2020

We’re BREWING New Content For You

We partnered with your clients (physicians, healthcare executives, pharmacists) to create cutting-edge resources to equip your teams.

June 22, 2020

How Storytelling Can Help You Find Sales Success

Train your sales reps to use a technique that will help engage your customers and support your value-based selling strategies: storytelling.

June 15, 2020

Market Access Sales Training Gives Teams An Edge Now And Post-Pandemic

Here are some tips on how your sales team can help your customers get the support they need to be successful as they respond to a new healthcare environment.

June 12, 2020

Specialty Drug Marketing Training For Challenging Times

Specialty marketing training can help sales forces foster relationships with specialists even when the business environment is challenging.

June 12, 2020

We Are CMR Institute

Like a coffee order, everyone’s learning requests are slightly different. Different tastes. Different needs. Different outcomes.

June 11, 2020

Little Learning And Big Brains – Why Microlearning Works

In this learning lab we’ll take a look at how microlearning has been all the rage, yet, unlike many buzz words, it has persisted.

June 5, 2020

Content Update: Life Science Marketing

Having a solid understanding of how marketing departments work and the regulations that govern life science marketing, can help your sales reps increase their effectiveness in the field.

June 4, 2020

We Stand Against Racism And Inequality

We are committed to helping shape a more just society. Change is needed and it must begin now.

May 27, 2020

Managed Care Training Creates Prepared Sales Reps

Managed care training courses are essential for your sales team’s success, whether your representatives are selling virtually or in-person with customers.

May 27, 2020

Value-Based Selling Training Helps Sales Reps Stay Customer-Focused

Value-based selling courses help sales forces build better relationships with physicians and improve access.

May 26, 2020

7 Keys to Building Relationships and Providing Value

How to understand the challenges and build value with physicians and hospital executives coping with COVID-19.

May 24, 2020

Case Study: Career Development Program

A pharmaceutical client of over 6 years, needed to update the structure, content, measurement and support tools of their career development program.

May 21, 2020

Case Study: Emerging Leaders Program

Our client wanted to keep its top sales professionals engaged and help them meet the challenges of an increasingly complex healthcare marketplace.

May 19, 2020

Case Study: Oncology Business Acumen

Our pharmaceutical client needed content to support their oncology business acumen curriculum to educate their field teams.

May 12, 2020

When You’re Facing Uncertainty And Not Your Customers

Some ideas you may be able to put into practice when you and your customers are ready to re-engage.

May 10, 2020

Case Study: Disease State

Our small medical device client wanted to provide their new hire reps with a comprehensive program covering the cardiovascular system.

May 7, 2020

Case Study: New Hire Program

Read our latest case study on how we helped a pharmaceutical client launch a New Hire Training Program.

May 6, 2020

LTEN Excellence Award Finalist 2020

CMR Institute is a finalist for the LTEN 2020 Excellence Award for innovation.

May 6, 2020

Content Update: Oncology

Together with industry experts, we have revised our suite of Oncology eLearning courses to reflect current research, data, and guidelines.

May 5, 2020

Case Study: Medical Device & Diagnostics

Our client wanted to develop a substantive eLearning module on hospital selling for new hires and other commercial sales roles.

May 5, 2020

Content Update: The Nervous System

Together with experts from the industry, CMR has updated our entire suite of Nervous System eLearning courses.

April 28, 2020

Webinar: Customer Relationships Unmasked

Join our virtual roundtable webinar to hear from your customers and learn about the challenges they’re facing.

April 23, 2020

10 Lessons Learned From Watching Kids On Zoom

From respecting the time to making sure you wear pants, here are 10 lessons learned from elementary zoom meetings.

April 7, 2020

Engaging Your Customers With Virtual Promotions

Learn about virtual selling strategies and key elements of virtual promotions.

March 17, 2020

How To Upskill During Downtime

Using Remote Time To Upskill COVID-19 (coronavirus) is undoubtedly impacting lives around the world.

February 20, 2020

Healthcare Disruptions Impacting Your Business Acumen Training

Looking ahead to 2020, it’s clear that healthcare will continue to be disrupted by changes in the market.

February 18, 2020

Trends To Watch In 2020 And Their Impact On Business Acumen

Download our resource guide to get a more in-depth look at these trends and to learn how they impact your business.

January 28, 2020

Improving Your Vision For Business Acumen To 20/20

Take a closer look at what’s trending in healthcare during this 30 minute webinar.

January 27, 2020

Content Update: Leadership

Together with industry experts, we have revised our suite of Oncology eLearning courses to reflect current research, data, and guidelines.

January 7, 2020

3 Takeaways From DevLearn To Improve Your Learning Ecosystem

3 DevLearn Takeaways As my plane traversed the Nevada desert and landed on the strip of the McCarren airport, all I can hope is that luck be on my side
December 12, 2019

How To Work With Fully Integrated Delivery Systems

Listen to episode 2 of our podcast series. Learn how sales can interact in this type of system, including the relationships that should be built and how.

December 10, 2019

Changing Market Needs: How Formularies Work And Why

Do you wish that there was a proven formula for getting your products on a formulary?

December 6, 2019

Health Systems: IDN And GPO Collaborative Models

Listen to episode 1 of our podcast series. Learn how best to collaborate with them to provide the information they need before they can consider the products you bring to them.

November 8, 2019

Microbrew Learning: From Pots To Pods

Do you wish that there was a proven formula for getting your products on a formulary?

November 6, 2019

Webinar: Microlearning Insights And Outcomes

Watch our 30-minute webinar, where we discuss microlearning insights and outcomes.

October 22, 2019

How Bite-Sized Nuggets Can Super-Size Results

Watch our 30-minute webinar to learn how to build a microlearning strategy.

January 14, 2019

Contract Implementation And Maximization At The Field Level

Listen to episode 3 of our podcast series. Lost the contract? Learn ways to still retain business at the field level.

November 14, 2018

10 Ways Your Sales Team Can Demonstrate Credibility With IDN Executives

Here are 10 ways that your sales team can demonstrate credibility PLUS 6 key questions to prepare for value-based selling.

November 2, 2018

In 2019 Let’s Bring Training Solutions (Not Problems) To The Table

So how do you prioritize solutions when everything seems important? Training is so key to an organization’s success in terms of creating an efficient and effective workforce.

November 1, 2018

Webinar: Real World Strategies For Filling Gaps – Time, Budget, People

Learn more about the time/budget/people resource triangle, what that means for your overall production strategy, and how to get more done with less.

November 1, 2018

Webinar: Are You Getting The Behavior Change You Need From Your Training Strategy?

Learn effective ways to add application and reinforcement into your overall learning strategy with proven real-world techniques from your industry peers.

October 2, 2018

Specialty Drug Sales Training Simplifies “Buy and Bill”

Learn how a well-trained specialty sales force can help companies build more meaningful relationships with hard-to-reach specialists.

September 27, 2018

Overcoming The Disconnect: How Learning Leaders Can Connect Sales And Their Customers

Learn how to prepare your sales teams to better meet the needs of clinicians, hospitals and health systems.

September 18, 2018

Comparing The “Buy And Bill” Model VS The Pharmacy Benefit

Discover how these specialty drug training courses can help your new and experienced specialty sales professionals better understand the business of specialty drugs.

September 12, 2018

5 Ways To Demonstrate Credibility With IDN Executives

Here are five suggestions to help your sales team earn the trust of skeptical IDN customers, from the supply chain to the C-suite.

September 10, 2018

Confessions Of A (Reformed) Content Snob

Overall, the beauty of an off the shelf provider is that they can take some of the burdens off your shoulders and serve as an extension of your team.

July 11, 2018

Empowering Partnerships

We were thrilled to partner with Kowa Pharmaceuticals to help them develop a successful program focused on sales performance and retention.

May 4, 2018

Navigating Value-Based Selling To Improve Market Share

Here are some key takeaways from our recent webinar with LTEN on “Navigating Value-Based Selling to Improve Market Share.”

February 7, 2018

Making Micro Work For You

Each lesson is short but the content is still curated together in a meaningful way so it makes sense and is easily accessible for the learner.

December 15, 2017

Putting A Leadership Development Program In Motion

Getting a leadership development program off the ground can be challenging but well worth the effort.

October 31, 2017

Bite-Sized Microlearning Tips For Trainers

Smaller lessons are more manageable and appetizing to today’s learners who are often overwhelmed, impatient, easily distracted and have short attention spans.

June 30, 2020

We Are Innovative. We Are #yourCMR

CMR Institute recently won the 2020 LTEN Innovation Award for our partnership with Bausch Health. Read the full case study.

May 24, 2020

Case Study: Career Development Program

A pharmaceutical client of over 6 years, needed to update the structure, content, measurement and support tools of their career development program.

May 21, 2020

Case Study: Emerging Leaders Program

Our client wanted to keep its top sales professionals engaged and help them meet the challenges of an increasingly complex healthcare marketplace.

May 19, 2020

Case Study: Oncology Business Acumen

Our pharmaceutical client needed content to support their oncology business acumen curriculum to educate their field teams.

May 10, 2020

Case Study: Disease State

Our small medical device client wanted to provide their new hire reps with a comprehensive program covering the cardiovascular system.

May 7, 2020

Case Study: New Hire Program

Read our latest case study on how we helped a pharmaceutical client launch a New Hire Training Program.

May 5, 2020

Case Study: Medical Device & Diagnostics

Our client wanted to develop a substantive eLearning module on hospital selling for new hires and other commercial sales roles.

July 11, 2018

Empowering Partnerships

We were thrilled to partner with Kowa Pharmaceuticals to help them develop a successful program focused on sales performance and retention.

September 10, 2020

Sales Reps Should Understand the Oncology Care Model and What Comes Next

How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.

September 2, 2020

Pricing Benchmarks eBrief – Coming Soon

How the market sets drug prices is a complex process that involves several key pricing benchmarks.

September 2, 2020

Payer Finances eBrief – Coming Soon

Understanding how commercial health plans and PBMs maintain a robust bottom line is essential for serving these important customers.

September 2, 2020

Follow the Specialty Drug Dollar – Coming Soon

Along with the in-depth product knowledge that sales reps need to effectively sell specialty drugs, they also need to understand the complexities of how these products are purchased and administered to patients.

September 2, 2020

Uncovering and Addressing Implicit Bias in the Workplace – Coming Soon

Implicit bias, also known as unconscious bias, can influence how you view others and negatively affect your relationships with colleagues and customers.

September 2, 2020

Navigating a Physician Practice – Coming Soon

When calling on physician practices, sales representatives need to understand the key people they may encounter during a total office call.

September 1, 2020

Promoting Health Equity and Addressing Social Determinants of Health – New Content Available

Health disparities and health inequities resulting from racial and socioeconomic factors are persistent across the United States. Both providers and payers are working to achieve health equity by targeting these social determinants of health.

September 1, 2020

Copay Accumulator eBrief – New Content Available

Manufacturers often provide discount cards and coupons to reduce patients’ out-of-pocket drug expenses. Recently, health plans and pharmacy benefit managers (PBMs) have implemented copay accumulator and copay maximizer programs that affect these market access strategies.

September 1, 2020

Telehealth Trends and Opportunities in Virtual Care – New Content Available

Telehealth gives patients new ways to access the care they need, and recent events are speeding adoption of telehealth across the country.

July 13, 2020

Is Your Sales Team Ready for Empathy-Based Selling?

Selling with empathy is a skill that pharmaceutical and medical device sales reps should master if they want to succeed in value-based selling.

July 9, 2020

Customer Engagement in Virtual and Face-to-Face Selling

Off-the-shelf training can help your pharma or medical device sales reps enhance their customer engagement and market access strategies.

June 25, 2020

We’re BREWING New Content For You

We partnered with your clients (physicians, healthcare executives, pharmacists) to create cutting-edge resources to equip your teams.

June 22, 2020

How Storytelling Can Help You Find Sales Success

Train your sales reps to use a technique that will help engage your customers and support your value-based selling strategies: storytelling.

April 7, 2020

Engaging Your Customers With Virtual Promotions

Learn about virtual selling strategies and key elements of virtual promotions.

May 6, 2020

LTEN Excellence Award Finalist 2020

CMR Institute is a finalist for the LTEN 2020 Excellence Award for innovation.

March 17, 2020

How To Upskill During Downtime

Using Remote Time To Upskill COVID-19 (coronavirus) is undoubtedly impacting lives around the world.

September 23, 2019

CMR Is Now A LabVine Content Partner

Supporting the professional development of laboratory professionals.

May 11, 2018

LTEN Excellence Awards 2018

CMR Institute Wins 2018 LTEN Excellence Award in the Industry Partnership Category

November 1, 2017

City of Chicago: Pharmaceutical Representative License Rules Finalized

Offering courses to satisfy CE requirements mandated by the Chicago Ordinance requiring licensing for pharmaceutical sales personnel

June 10, 2017

Washington DC SafeRx Compliance Resources

Offering courses approved by the DC Board of Pharmacy to satisfy the CE requirements mandated by SafeRx Act

May 8, 2017

Strategic Educational Alliance with IDN Summit

Educational alliance to provide relevant, unbranded, and unbiased content

December 8, 2016

Free Podcast Series: iBrief

Just-in-time podcasts to keep our customers market ready

June 15, 2016

LTEN Excellence Award, Industry Partnership Category

Honored to be acknowledged for our work in leadership training

November 6, 2020

Webinar: Achieving Results through Flexible & Agile Learning Programs

Register now and join us for our latest webinar, to learn how to utilize flexible training techniques.

September 18, 2020

Webinar: Unmasking Customer Relationships Part 2 Ask Me Anything

Make sure to register for our (PART 2) October 15 webinar – Unmasking Customer Relationships: Ask Me Anything

June 11, 2020

Little Learning And Big Brains – Why Microlearning Works

In this learning lab we’ll take a look at how microlearning has been all the rage, yet, unlike many buzz words, it has persisted.

May 26, 2020

7 Keys to Building Relationships and Providing Value

How to understand the challenges and build value with physicians and hospital executives coping with COVID-19.

April 28, 2020

Webinar: Customer Relationships Unmasked

Join our virtual roundtable webinar to hear from your customers and learn about the challenges they’re facing.

February 20, 2020

Healthcare Disruptions Impacting Your Business Acumen Training

Looking ahead to 2020, it’s clear that healthcare will continue to be disrupted by changes in the market.

January 28, 2020

Improving Your Vision For Business Acumen To 20/20

Take a closer look at what’s trending in healthcare during this 30 minute webinar.

December 12, 2019

How To Work With Fully Integrated Delivery Systems

Listen to episode 2 of our podcast series. Learn how sales can interact in this type of system, including the relationships that should be built and how.

December 6, 2019

Health Systems: IDN And GPO Collaborative Models

Listen to episode 1 of our podcast series. Learn how best to collaborate with them to provide the information they need before they can consider the products you bring to them.

November 8, 2019

Microbrew Learning: From Pots To Pods

Do you wish that there was a proven formula for getting your products on a formulary?

November 6, 2019

Webinar: Microlearning Insights And Outcomes

Watch our 30-minute webinar, where we discuss microlearning insights and outcomes.

October 22, 2019

How Bite-Sized Nuggets Can Super-Size Results

Watch our 30-minute webinar to learn how to build a microlearning strategy.

January 14, 2019

Contract Implementation And Maximization At The Field Level

Listen to episode 3 of our podcast series. Lost the contract? Learn ways to still retain business at the field level.

November 1, 2018

Webinar: Real World Strategies For Filling Gaps – Time, Budget, People

Learn more about the time/budget/people resource triangle, what that means for your overall production strategy, and how to get more done with less.

November 1, 2018

Webinar: Are You Getting The Behavior Change You Need From Your Training Strategy?

Learn effective ways to add application and reinforcement into your overall learning strategy with proven real-world techniques from your industry peers.

May 4, 2018

Navigating Value-Based Selling To Improve Market Share

Here are some key takeaways from our recent webinar with LTEN on “Navigating Value-Based Selling to Improve Market Share.”

October 22, 2020

What Is EBM? What Makes It So Valuable Right Now?

Here is why Evidence Based Medicine (EBM) is more valuable than ever for clinicians and sales representatives.

September 11, 2020

Update – 340B Hospitals and Medicare Cuts

A federal appeals court recently ruled that 340B hospitals will now be subject to Medicare cuts in outpatient drug payments.

September 10, 2020

Sales Reps Should Understand the Oncology Care Model and What Comes Next

How training on the Oncology Care Model and Oncology Care First help sales reps understand new payment models.

August 24, 2020

Medicare Part D Changes For 2021 – Is Your Sales Force Up To Speed?

Understanding the latest changes to Medicare Part D for 2021 to deliver value to health plan customers.

August 21, 2020

COVID-19 Changes The Rules For ACOs – What Pharma And Device Reps Should Know

Reps calling on ACOs should understand how CMS has changed some of its rules in response to the COVID-19 pandemic.

November 10, 2020

Free Download: Pharmaceutical Market Access Planning Worksheet

This worksheet is designed to provide you with ideas for creating your market access training program.

October 27, 2020

Free Download: Pharmaceutical Microlearning Mindset Learning Guide

As the healthcare industry continues to change rapidly, it’s important to have a learning strategy that can match the pace of change.

October 6, 2020

Free Download: Pharmaceutical New Hire Planning Worksheet

This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your new hire onboarding plan.

October 1, 2020

Free Download: Pharmaceutical New Hire Roadmap

Take a look at this new hire roadmap that CMR created for one of our clients, using a phased approach for their home study and onboarding plan.

October 1, 2020

Free Download: Pharmaceutical Leadership Planning Worksheet

This worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your leadership training programs.

September 10, 2020

Free Download: Pharmaceutical Market Access Sample Pathway

This sample market access pathway is designed to provide you with dynamic training courses, to help your teams build the skills and knowledge for the changing marketplace.

September 10, 2020

Free Download: Pharmaceutical Account Management Training Worksheet

The pharmaceutical account management training worksheet is designed to provide you with ideas and inspiration for creating, augmenting, or updating your account management training program.

September 10, 2020

Free Download: The Virtual Selling Scenarios Workbook

A virtual selling workbook designed to help prepare your teams for success in the virtual pharmaceutical selling world.