5 Ways to Demonstrate Credibility with IDN Executives

As a sales leader, you want your sales team to establish mutually beneficial partnerships with executives in integrated delivery networks (IDNs). But before such relationships can be formed, your sales…

Confessions of a (Reformed) Content Snob

A few years ago, I was in a training leadership role at a large Fortune 500 company where my team was responsible for creating effective learning experiences for over 70,000…

A Framework for Sales Professionals to Understand the Biopharmaceutical Industry

Getting up to speed on how the industry functions—as well as the challenges it faces—can be difficult for sales teams without a sophisticated framework. That is why CMR Institute offers…

Can You Answer These 5 Questions About the Today’s Biopharmaceutical Industry?

Each day, sales professionals face complex topics and issues that they need to be able to comprehend and explain in a clear way. Beyond understanding their products’ features and benefits,…

Pain Management Training Modules Support Your Pharmaceutical Sales Strategies

Effective pain management is a top priority for your customers, who are increasingly challenged to meet their patients’ need for pain relief and keep pace with evolving pain management guidelines….

Empowering Partnership

At CMR Institute, we are passionate about helping our clients empower their teams for success. By partnering together, we seek to understand the needs and goals of our clients, develop…

Ascending ROI — LTEN Excellence Award Winning Partnership

We are honored to have recently won the 4th Annual LTEN Excellence Award for Industry Partnership. CMR Institute’s submission for recognition of excellence highlighted a partnership with Kowa Pharmaceuticals that…

Navigating Value-Based Selling to Improve Market Share—Top Takeaways

Get Your Team Ready for Value-Based Selling  Here are some key takeaways from CMR Institute’s recent webinar for the Life Sciences Trainers & Educators Network (L-TEN) on “Navigating Value-Based Selling…

The Importance of Ethics and Compliance

What is Compliance Training? Every organization is expected to operate within a set of laws and regulations. This compliance allows an organization to operate safely and efficiently and ensures that…

See you at the Spring IDN Summit and Reverse Expo

April 16-19, 2018 IDN Summit and Reverse Expo | Orlando, FL Please join our expert workshop at the Summit on Monday, April 16 from 1:00 to 2:15 pm (Suppliers Strategies…

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