An international medical device division of a healthcare company with more than 70,000 employees worldwide.
An international medical device division of a healthcare company with more than 70,000 employees worldwide.
Our client wanted to develop a substantive eLearning module on the ins and outs of hospital selling for new hires and other commercial sales roles. The client’s hiring model had recently changed and new hires no longer had specific hospital sales experience or even a healthcare background.
After reviewing available off-the-shelf resources, they determined that no single existing resource would meet their needs. They turned to CMR Institute to customize a suite of off-the-shelf hospital resources into one comprehensive, highly interactive eLearning module that would serve as the foundation for their hospital sales training.
Working with this medical device company, CMR developed a substantive eLearning module on the ins and outs of hospital selling for new hires and other commercial sales roles. Together, they worked to customize existing CMR “off the shelf” content into a streamlined eLearning module that would effectively prepare new hires for working with some of their company’s most important customers. The module utilized unique design and navigation that allowed users to “visit” areas of the hospital applicable to their specific customers and/or products.
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