Specialty Certificates
CMR Institute's specialty certificate programs are designed to build targeted expertise in a particular topic area. Each certificate is developed using our renowned content, and delivered via streamlined online learning modules. Designed to provide a succinct learning experience, an entire certificate program can be completed in less than 30 hours.
4C - Core Competencies, Capabilities, and Credibility
The 4CTM Program provides crucial knowledge that has been identified by physician research as being highly valued and necessary to demonstrate commitment to improving patient care. Upon successful completion of the program, participants will earn a Pharmaceutical Representative Certificate of Professional Competency.
Diabetes
As the incidence of diabetes continues to rise, clinicians increasingly value educated representatives with a broad understanding of the disease state, comorbidities, and therapeutic options. The Diabetes Specialty Certificate program prepares participants to function knowledgeably with regard to this disease, both as an endocrine disorder and as a condition that lends itself well to treatment programs and initiatives.
Disease Management
To provide the best value to clinicians, today's representative must understand the role of disease management in the treatment of patients. The Disease Management Specialty Certificate program provides participants with a strong foundation in this area, focusing on outcomes assessment, development of clinical practice guidelines, and demonstrating accountability.
Managed Healthcare
Today's medical representatives must position products in a cost-conscious environment and in the context of total patient care. The Managed Healthcare Specialty Certificate program enables participants to develop win/win strategies for working within buying groups and negotiated contracts, communicating pharmacoeconomic value, working with managed-care account teams, and many other healthcare situations.
Management Development
Industry professionals must be able to employ effective management skills to position themselves for growth and provide maximum value to clinicians. The Management Development Specialty Certificate program builds essential leadership skills, giving participants a strong foundation in various leadership theories, principles, and models.
Value-Centric Selling
Clinicians are limiting access and are only seeing credible representatives who can have substantive product discussions. The Value-Centric Selling Specialty Certificate program helps participants evaluate drug benefits in ways that address the needs and values of today's clinicians.
Custom Certificates
Do you want your employees to have the opportunity to earn a specialty certificate in an area not covered by our offerings above? CMR Institute can design a custom specialty certificate program that meets your unique corporate objectives. Our curriculum development experts will work collaboratively to select the appropriate modules from our extensive learning library and integrate your own proprietary content or develop new content, if desired.